Whether you know it by that name or not, if you work in eCommerce, you’ve heard of selling on Facebook, also known as Facebook Marketplace. In terms of future eCommerce developments, online shopping has replaced traditional shops and malls. Over the years, Facebook has made it feasible to manage all stages of the eCommerce selling process, from search to purchase, right from their platform. Facebook Marketplace is an excellent platform for physical product-selling eCommerce businesses. An eCommerce store can utilize Facebook Marketplace to create a shop on Facebook where customers can find, explore, and buy products. It has various useful features, such as the ability to create new product catalogs or import them from your existing WooCommerce store. In this article, we are going to list the top eight plugins to sync WooCommerce product catalog with Facebook.
Best Plugins to Sync WooCommerce Product Catalog with Facebook
The list below contains all of the best plugins for syncing your WooCommerce product catalog with Facebook to set up your store.
ELEX WooCommerce Catalog Feed for Facebook & Instagram
The ELEX WooCommerce Catalog Feed for Facebook & Instagram makes integrating your WooCommerce product feed on Facebook Marketplace and Instagram Shopping a breeze. Once installed the plugin will help you get your Facebook store up and running within minutes. It allows you to generate and manage unlimited product feeds, with both simple products and products with variations. The plugin helps you to create a store on Facebook and Instagram in any language and target specified locations as well. It includes several functionalities, including product feed updates at fixed intervals and automated product syncs. Category and attribute mapping becomes a seamless process thanks to the plugin’s straightforward UI. It also allows you to generate product feeds depending on your product’s stock amounts and the number of units sold. Other than that, exclusive product feeds can be generated for featured products and vendor-specific products.
Product Catalog Sync for Facebook
Product Feed for Facebook is another great plugin to use if you want to sell your WooCommerce products through Facebook. The plugin allows you to seamlessly sync the products in your WooCommerce store with Facebook’s product catalog. With the plugin, all you need is a Facebook business page and a Facebook Business Manager account to start selling your WooCommerce products on Facebook. It only takes a couple of minutes to sync all of your WooCommerce products to Facebook. You can modify your product feeds to precisely map the product attributes and categories to the Facebook Product Catalog’s prerequisites. Store owners may even save the mapping settings for later use and modify them as and when needed, as well as restrict and exclude certain products from being synced depending on the product categories. You can also check the product sync log and troubleshoot unsuccessful syncs using the plugin.
Pixel Your Site
The product catalog feed for WooCommerce Plugin by Pixel your site not only creates auto-updated product catalogs for the Facebook product feed, but it also creates product catalogs for Google Merchant Center, Pinterest, and TikTok catalogs. Using this plugin you can cross-sell your WooCommerce products on almost all social media platforms other than Instagram. (As mentioned above, you can use the ELEX WooCommerce Catalog Feed for Facebook & Instagram to start selling on Instagram too!) This plugin generates automatically updated XML feeds that are used to sync your WooCommerce products to Facebook Product Catalogs. The feed is also available in XML and CSV formats. It allows you to create multiple feeds, manage them, modify them, refresh them, download, and delete them. Your product feeds will be housed on your server, and you will be able to submit them to Facebook via a specific URL. The feeds will be automatically synced at set intervals by the plugin. This plugin, with its numerous customization and mapping options, will allow you to begin selling on Facebook in no time.
Facebook for WooCommerce
Facebook for WooCommerce is the plugin offered by WooCommerce itself to help you sync your WooCommerce product catalog with the FaceBook marketplace. This plugin syncs your WooCommerce catalog with Facebook, allowing customers to discover your products from your Facebook storefront and run product-based marketing campaigns. You can utilize Facebook pixel to allow retargeting advertisements, discover prospective customers, and monitor marketing effectiveness, as well as create carousel ads and interact with customers via Facebook messenger.
CTX Feed
This powerful plugin quickly and easily generates the most streamlined and error-free product feeds for your WooCommerce store, allowing you to have your product catalog approved by Facebook faster, conditionally update product data on a regular basis, exclude unoptimized products, and regularly keep product data updated on multiple channels. Over 100+ well-known channels are supported by this WooCommerce product feed manager plugin. As a result, you can advertise your products on any platform, search engines, affiliate sites, or comparison shopping sites. Its goal is to make it easier for you to generate product feeds and share them across numerous marketing platforms. There are multiple choices for updating product information as per your specified timetable and synchronizing the update to the appropriate platforms.
Social Shop for WooCommerce
Social Shop for WooCommerce has several useful features that make selling on Facebook a breeze for your business. The plugin uses your business’s latest WooCommerce product catalog and seamlessly imports products to Facebook, allowing you to set up your Facebook store as fast as possible in any language and currency. With just a few clicks, you can create several Facebook shops under one account and sync millions of products to Facebook Catalog. It also makes adding new products, creating collections, and other features of your Facebook business simple. You may schedule as many auto-updates for Facebook Catalog feeds as you wish, and no coding skills are required. In addition to the functions listed above, the plugin provides key metrics for your stores, such as real-time data from your followers and customers, campaign statistics, and more.
Product Feed on WooCommerce
With the WooCommerce Product Feed Export plugin, you can effortlessly generate and manage WooCommerce product feeds for prominent platforms and marketplaces such as Facebook, Instagram, Amazon, Etsy, Google, Snapchat, Bing, and others. With the user-friendly API, you can quickly create fully customized feeds. Their customer service team is also quite helpful, and they can assist you with creating product feeds if you have any problems. Product feeds can be generated quickly and edited and managed from a central location. Apart from that, variable products can also be included in the generated product feeds.
Social Commerce by CedCommerce
CedCommerce’s Social Commerce plugin allows you to instantly connect your WooCommerce store to Facebook, as well as integrate your store to Facebook Marketplace and Instagram Shopping. You can easily set up your Facebook store in a few clicks, administer your products, prices, and activities from a unified dashboard, and submit your WooCommerce product information to Facebook Marketplace and Instagram Shopping in one go, speeding up the process. The plugin also lets you maintain your product and stock information up to date with real-time synchronization of your WooCommerce products and Facebook catalog, as well as organize your catalog according to Facebook’s guidelines.
Wrapping Up
Facebook Marketplace can be an excellent tool for expanding the reach and visibility of your WooCommerce products, fine-tuning targeted advertising, and establishing a user-friendly shopping experience. The way you take advantage of this opportunity will have a significant impact on the profitability of your eCommerce business. If you don’t already have a Facebook store, you may get started right away by using one of the plugins recommended in this post. If you have any questions regarding the plugins, please let us know in the comments section below.
