by Francis Rozange | Sep 8, 2026 | Emailing
One day your messages stop arriving. You investigate, and you find your IP address listed by Spamhaus. The reason is two words: spam trap. The immediate reaction is always the same: identify the traps in order to remove them from the list. That is exactly what...
by Francis Rozange | Sep 8, 2026 | Emailing
In November 2025, M3AAWG published a position on cold email. The body brings together mailbox operators, internet service providers and anti-abuse professionals: these are the people who decide whether your messages get in. The document has been read in two opposite...
by Francis Rozange | Sep 8, 2026 | Emailing
An Australian company paid 871,660 Australian dollars for one hundred and fifty-four messages. One hundred and fifty-four. Not one hundred and fifty-four thousand. It is the highest amount per message we have found in published decisions of recent years, and it comes...
by Francis Rozange | Sep 8, 2026 | Emailing
In Europe, writing to someone who asked for nothing is prohibited except by exception. In the United States, it is permitted until they tell you to stop. That difference in principle is well known. What is less known is the price of the smallest oversight in the more...
by Francis Rozange | Sep 8, 2026 | Emailing
On 25 June 2026, the French Constitutional Council declared three paragraphs of Article L.34-5 of the postal and electronic communications code unconstitutional, the very article prohibiting email marketing without prior consent. The news travelled fast, and in a...
by Francis Rozange | Sep 8, 2026 | Emailing
A prospecting database is not an asset. It is perishable stock, and the expiry date is published. Three years. The French authority’s reference framework on managing commercial activities, adopted by decision of 23 September 2021, sets it for customers and...